HR SEO

Search engine optimization (SEO) has been a standard practice used by corporate Marketing departments to attract qualified buyers to websites for years. And while many Human Resources leaders might know little or nothing about SEO, leading-edge companies seeking to win the talent acquisition wars are increasingly turning to methodologies that optimize the likelihood of attracting high-quality – and only high-quality – candidates.

When it comes to attracting the talent required to drive success in a rapidly evolving business environment, HR is looking to marketing for cues. However, many companies – including some of the largest companies in the world – are not yet capitalizing on the potential of SEO to improve their candidate pool. As a result, they likely are missing some important opportunities to maximize their talent acquisition spends and returns.

What Is HR SEO:

When active job seekers start their job search they turn to a search engine where they type in keywords to find the jobs that they want. The results of the job search are show in organic (natural) and paid (sponsored) results. The organic results are the main text in the center of the page and the paid results are shown on the top and or right side of the search engine. HR SEO will work with our clients to make sure that their recruiting page, careers page or applicant tracking home page will show up in the natural results based on what the job seeker is searching. We work with you to understand your target job seeker, target keywords words to make sure that we push your link/careers page up in the natural search of search engines.

Human Resources SEO FAQ:

Q: What does HR SEO Mean?

A: HR SEO is short for Human Resources Search Engine Optimization

Q: How long does HR SEO take to get my link on the first page of the search engines?

A: The process of search engine optimization doesn't happen overnight. We need to optimize your careers page, submit your careers page monthly to the search engines, and increase back links to your careers page in order to increase your seo positioning. We typically work with our client for a period of at least six months to see results.

Q: What search engines does HR SEO work with?

A: We work with over 150 search engines to get your site submitted but we
concentrate on the major search engines such as Google, MSN, LIVE and Yahoo.

Q: How will better search engine placement help my companies career page.

A: By optimizing your website for search engine optimization you will receive more traffic for your jobs, increase your application rate and receiving better branding than your competitors.

Q: How long has sharkstrike been working with human resources search engine optimization?

A: Sharkstrike along with it's flagship company CareerMetaSearch have been performing HR SEO work since 2003 and have also developed Patent Pending technology.